FREE UK DELIVERY ON ORDERS OVER £100
NEW ARRIVALS
FREE RETURNS WITHIN 30 DAYS
EXCLUSIVELY MADE IN LONDON
01 LONDON
START WITH WHAT MATTERS.
PREMIUM ESSENTIALS FOR THOSE WHO
CHOOSE SUBSTANCE OVER HYPE
WHAT OUR CUSTOMERS SAY
"The quality is unlike anything I've found on the high street. Truly a cut above. Every detail has been considered."
Sarah M., London
Verified Purchase
"I've never received so many compliments on a piece of clothing. The fit is impeccable and the fabric feels extraordinary."
James T., Edinburgh
Verified Purchase
"From the packaging to the garment itself, everything speaks of care and craftsmanship. Worth every penny."
Charlotte W., Manchester
Verified Purchase
OUR STORY
Built From Frustration. Driven By Purpose.
01 was started from a simple frustration: too many brands were creating noise instead of meaning. Everywhere we looked, fashion had become overcrowded with loud logos, fast-changing trends, and products designed to be replaced rather than valued. It felt like people were being sold an image instead of quality, purpose, and identity. We wanted something different.
Why '01'?
'01' represents the beginning. Not just the beginning of a brand, but the beginning of a mindset. The first step. The starting point. The decision to build something with intention rather than follow what already exists. It's a reminder that every journey starts with one choice, one idea, one action.
What Frustrated Us
We were tired of clothing that was over-designed, overpriced, or made to chase short-term trends. Many brands seemed focused on attention rather than substance. We believed people deserved pieces that felt premium, looked effortless, and remained relevant long after the season ended. Clothing should complement your identity, not compete with it.
What 01 Stands For
Minimalism is only the surface. At its core, 01 stands for clarity, confidence, and intentional living. We believe the strongest statement isn't always the loudest one. 01 is for people who value substance over hype, quality over quantity, and purpose over excess.
Every piece is designed to be versatile, timeless, and built to become part of your everyday life. Because true style isn't about standing out for a moment — it's about knowing who you are from day one.
01 — Start with what matters.
FAQ
Frequently Asked Questions
Everything you need to know about ordering with 01 LONDON.
We are a UK-based brand, operating from London. All orders are processed and dispatched from within the UK.
We accept all major debit and credit cards, as well as secure checkout options available at the payment stage including PayPal and Klarna.
UK orders typically arrive within the estimated timeframe shown at checkout. You'll receive a confirmation email once your order has been dispatched.
Yes, we offer international shipping. Delivery times vary depending on location and will be shown at checkout.
Once your order has been shipped, you'll receive a tracking link via email so you can follow your delivery.
If you're not completely satisfied with your order, you can return it within the timeframe stated in our Returns Policy. Items must be unworn, unwashed, and in their original condition.
Simply visit our Returns page and follow the instructions provided. If you need help, you can contact us through our Contact page.
Start a Return
Yes — if you'd like to exchange an item for a different size or colour, please reach out to us and we'll assist you.
Contact Us
SIZE GUIDE
FIND YOUR PERFECT FIT
01
SIGNATURE OVERSIZED HOODIE
SIZE
LENGTH
SHOULDER
CHEST
SLEEVE LENGTH
S
70
65
66
53.5
M
72
67
68
54.5
L
74
69
70
55.5
XL
76
71
72
56.5
2XL
78
73
74
57.5
01
MEASUREMENTS ARE IN CENTIMETERS (CM)
Please allow 1–2cm variation due to manual measurement. If you're between sizes, we recommend sizing up for a more relaxed fit.
SHIPPING
Shipping Information
Every order is carefully prepared and dispatched with the same attention to detail that goes into every piece we create.
Standard Delivery: 2–5 Working Days Express Delivery: 1–3 Working Days Orders are typically dispatched within 24–48 hours.
We currently ship to selected international destinations. Delivery times vary by location but are typically: Europe: 5–10 Working Days Rest of World: 7–14 Working Days Shipping costs are calculated at checkout. Please note that international customers may be responsible for customs duties, taxes, or import fees imposed by their local authorities.
Orders are processed Monday–Friday (excluding public holidays). Once your order has been dispatched, you will receive a confirmation email containing tracking information where available. During product launches, promotions, or high-demand periods, dispatch times may be slightly longer.
Once your order leaves our fulfilment centre, you will receive tracking details via email. If you have not received your tracking information within 3 working days, please contact us at info@01london.co.uk.
While we work closely with our shipping partners to ensure timely delivery, delays can occasionally occur due to courier disruptions, weather conditions, customs processing, or high-volume periods. We appreciate your patience and understanding in these situations.
Please ensure all shipping details are entered correctly before completing your order. 01 London cannot be held responsible for orders delayed, lost, or delivered to an incorrect address due to inaccurate information provided at checkout.
If your order arrives damaged or appears to be lost in transit, please contact us within 7 days of the expected delivery date. Our team will work with the courier to resolve the issue as quickly as possible.
RETURNS & REFUNDS
Hassle-Free Returns
We want you to be completely happy with your purchase. If you're not satisfied, we're here to help.
To initiate a return, please contact us within 14 days of receiving your order. Items must be unused, in their original condition, and in the original packaging.
Once we receive your returned item, we will inspect it and notify you of the status of your refund. If approved, your refund will be processed and applied to your original payment method.
If you have any questions about our returns policy, please get in touch with us.
YOUR NEXT STATEMENT PIECE AWAITS.
Limited stock. Shop the new collection before it sells out.
14-Day Returns
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Secure Checkout
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Sustainably Made
Get In Touch
Have a question? We'd love to hear from you.